Timing is everything. How do you keep in touch if a prospect says they don't have a project right now?
You need a system beyond nudging clients with the same message every few months. Staying top of mind without feeling like you're bothering your contact can be a tricky tightrope to walk so that's what we're tackling in this training.
Inside KIT marketing
You’ve started the conversation with people you’d love to work with so how do you build on that momentum and keep the conversation going? This expedition covers:
- Fundamentals of keeping in touch, including the benefits of a little light virtual stalking/snooping... er, research
- How you might keep in touch with your clients and contacts
- Inspiration corner – ideas for regular contact such as one-off resources or create once, send-to-many ideas while keeping it nice and simple
- Content ideas because we all think we have nothing interesting to say
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Newsletters deconstructed – what I've covered in my client-focused pdf/print newsletter and some top tips if you fancy creating your own.
By the end of this training you'll have a key part of your translator marketing kit sorted. A sustainable plan to stay top of mind with your prospects and keep in touch with your current clients.